Advertising Marketing Manager

  • Quảng cáo/Marketing/Truyền thông
  • 31/03/2020
  • TP. Hồ Chí Minh

Advertising Marketing Manager will assist the sales team in providing marketing data required for the development of commercial offers. To do this, she/he analyses the results of research such as KANTAR figures to identify arguments responding to customer needs. She/he ensures the realization of the presentations as well as the updating of commercial tools.
MISSION:
  • Aiding in the identification of market exploration potential;
  • Analysing data from studies using ad hoc software for the development of rate-card and sales pitches;
  • Setting up ad hoc commercial offers;
  • Designing and implementing customer presentations files;
  • Media-planning;
  • Preparing post campaign reports;
  • Organization of a competitive intelligence (observation advertiser’s investment strategies and monitoring the evolution of market conditions and advertising competing offers).
  • Manage marketing activities to promote and reinforce K+Advertising’s strong position in the media market
REQUIREMENTS:
 
  • University degree; major in advertising, trade, marketing
  •  Minimum 2 years of experience; organizational experience of a planning department
  • Interesting in the development of pay-tv advertising market.
  • Good marketing knowledge in the field of audio-visual advertising and large understanding of media audience research methodologies and analysis of their data.
  • Proficient in using MS Office Pack (PowerPoint, Excel, Word...) and analysis software for media planning data.
  • A good knowledge of the web is required.
  • Autonomous and committed, you are rigorous, dynamic, and curious. Organizational and good interpersonal skills.
  • Fluent in English.

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